![]() Zebra also selected the cloud-based Oracle Autonomous Database, Oracle Analytics Cloud, and Oracle Integration and Migration to pass consistent data across applications from multiple vendors, as well as simplify, automate, and improve data analysis. Features of the new partner ecommerce experience include widgets that show related products in order to support upselling, and accessories and services to round out partners’ quotations. This integrated mix of Oracle Cloud products enabled Zebra to quickly launch an online one-stop shop for its distributors and partners. It chose Oracle Commerce because of the product’s strong B2B ecommerce capabilities and seamless integration with Oracle CPQ. Zebra implemented Oracle Commerce and Oracle CPQ, both part of the Oracle Advertising and Customer Experience suite of customer-facing applications, for their proven out-of-the-box ecommerce and price-quote capabilities. To meet these complex needs, Zebra opted for a range of Oracle marketing products, adding to the cloud-based Oracle Cloud ERP, Oracle Cloud SCM, and Oracle Eloqua Marketing Automation services the company already was using. Data had to be accurate, consistently available, and shared across applications. With about 8,800 employees worldwide, Zebra had to select a technology partner that could handle sales across languages, time zones, and industries. The company’s ultimate goal was to improve brand experience and customer loyalty. To improve order speed and accuracy, Zebra decided to move its sales applications and data to the cloud. The company realized that in order to meet demand, it would have to upgrade its product selection, configuration, and sales ordering process. It also sells a wide variety of products to customers in the healthcare, transportation, logistics, manufacturing, retail, public service, and other sectors.Īs digital experience became the primary engagement vehicle amid the pandemic, Zebra’s already fast-growing sales to distribution warehouses and logistics supply chains accelerated. Zebra sells its products and solutions-which also include mobile computers, RFID readers, interactive kiosks, printers, tablets, software, and various supplies-through more than 10,000 channel partners in 100-plus countries. NFL football players wear Zebra RFID sensors to capture on-field data and generate real-time stats that teams and fans love. Based in Lincolnshire, Illinois, Zebra Technologies makes mobile data-capture devices-for example, hand-held barcode scanners used in stores, warehouses, and hospitals.
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